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The Funeral Rule

A funeral can be one of the most expensive and difficult purchases one may ever have to make. Having little to no knowledge of the industry, coupled with the added time pressure and emotional duress a person could easily be fooled and taken advantage of.

Mercer Brothers Funeral Home is required to comply with the “Funeral Rule,” or face the possibility of federal trade commission complaints being filed.

The FTC “Funeral Rule” was enacted in 1984 and is designed to ensure that all funeral homes including Mercer Brothers Funeral Home provide consumers adequate information with regards to the products and services they are charged for, including obtaining price information on the telephone.

As part of the “Funeral Rule”, Mercer Brothers Funeral Home will provide anyone who asks with a General Price List (GPL) that includes but not limited to, the expenses of funeral service items such as transportation to the cemetery near or around Madison county, and viewing or visitation services.

A general price list is available free of charge to any person who inquires in person at Mercer Brothers Funeral Home 501 Doctor Martin Luther King Junior Drive Jackson, Tennessee about funeral arrangements, regardless of their intent to purchase funeral services or not.

The Funeral Rule

All of our licensed directors adhere to the highest standard of ethical practices and are committed to ensuring that all of your needs are attended to. With over 75 years of combined experience and their commitment to the community and genuine compassion towards families, these are but a few of the characteristics that make them outstanding in their field. We are proud to have them on our staff.

Jerry Mercer, Senior Director

Jerry Mercer,

Senior Director

Ralph Mercer, Senior Embalmer, and Director

Ralph Mercer,

Senior Embalmer and Director


I do solemnly swear by that which I hold most sacred: that I shall be loyal to the funeral service profession and just and generous to its members; that I shall not let the constant relationship and familiarity with death give me cause to yield to carelessness or to violate my obligation to society or to the dignity of my profession; that into whatsoever house I shall enter, it shall be for the benefit and comfort of those bereaved; that I shall abstain from every voluntary act of misconduct or corruption; that I shall obey the civil laws; that I shall not divulge professional confidences; and that I shall be faithful to those who have placed their trust in me. While I continue to keep this oath unviolated, may it be granted to me to enjoy the honor, in my life and in my profession, and may I be respected by people for all time?